About us
The story behind Just Good Food
A family business with 15 years of experience and a clear vision on quality
Just Good Food was founded on years of experience in the industry. The foundation was laid by Ton Leuver, who began his career at a local butcher and later gained valuable expertise within larger organizations. This combination of craftsmanship and scale remains the foundation of our company to this day.
With this background, Just Good Food has grown into a family business where quality, reliability and transparency are central.
Today, we continue this vision by consistently delivering high-quality products, acting quickly, and always communicating clearly.
What we stand for "Meat for professionals"
Over the past 15 years, Just Good Food has grown into a respected meat wholesaler in the Netherlands, Belgium, Germany, and the export market. But despite our growth, one thing has never changed: the way we interact with customers.
We believe that the best collaboration is created trough:
Openness and honesty
Reliability
Speed & availability
Ordered today = delivered tomorrow.
That's not a slogan, but a promise made possible by our strong inventory position and efficient logistics.
Personal approach
Our reputation: built with respect and hard work
What started as a small family project has grown into a company trusted nationally and internationally. Not because we're the biggest, but because we're more consistent, communicate more honestly, and always honor our agreements.
We've learned a lot over the past few years. About the market, about logistics, about exporting, but especially about what customers truly value:
- Clarity
- Quality
- And involvement
This is reflected in our long-standing relationships. Many clients have been working with us for years, and that's perhaps the greatest compliment we can receive.
Our unique approach
In a market where many products come from the same source, the difference is not in the meat, but in the way you work.
One of our unique working methods is that we take customers to suppliers in the country of origin.
This allows us to build relationships that go beyond a transaction. It creates mutual trust between us, the supplier, and our customer, ensuring everyone knows where the product comes from and why it's good.
Not everyone does this. For us, it feels natural.

The team behind
Just Good Food
We're a young and ambitious team, but with a genuine passion for our work. Everyone who works here understands what we stand for: reliability, quality, and hassle-free service.
Our team is:

Trustworthy

No-nonsense

And above all: proud of what we build together

Dedicated
Every day we work with pleasure for customers who share the same values.
What we are proud of
Our strong stock position and fast delivery
The brands and quality products that we are allowed to represent
The growth of our export market
The long-term relationships we have built
And most importantly: that after 15 years we still have the same family feeling
Want to meet up? That's always possible.
Would you like to know more about who we are, how we work or what we can do for your organization?
You're always welcome to contact us. Or just stop by in Amsterdam.
